During the UK government’s autumn budget announcement this week, Chancellor Rachel Reeves confirmed a significant increase in gambling taxes that is set to reshape the online gaming market. Remote gaming duty will rise from 21% to 40% from April 2026, with further betting duty increases due in 2027. While operators have criticised the changes for harming investment and profitability, the practical consequences will be felt most clearly by players.
Several leading companies have already outlined how they plan to absorb the higher costs, and a common theme is emerging: UK products will return less to players. Lower RTP versions of slots, reduced bonuses and scaled-back promotions are all expected as operators try to offset the tax rise. Some smaller brands may leave the market entirely, reducing competition and allowing the remaining companies to tighten player value even further.
Analysts are also warning of a likely shift toward unlicensed offshore sites and crypto casinos. Past tax increases in other markets have shown that when regulated operators cut RTP and bonuses, players often move to unregulated platforms that offer better value even if it may provide no consumer protection.
Although the government expects higher revenues from the increased duties, the reality for players is straightforward. UK gambling will become less rewarding, less competitive and less attractive as operators adjust their offerings in response to the new tax regime.
