Most iGaming events tend to blend together after a while. A few sponsored streams, some networking, maybe a branded party somewhere in the middle of it all. Wicked Games’ Streamer Wars concept feels a little different.
The studio first experimented with the format during an event in Rome earlier this year, bringing together gambling creators in a much looser and more chaotic live environment than the industry is normally used to seeing.
Now the concept is heading to Monaco during F1 week, where Wicked Games and Gamdom are hosting 20 streamers aboard a superyacht for three days of live competition, gambling content, audience giveaways, and whatever unpredictable moments happen along the way.
We spoke with Karl von Brockdorff, Head of Brand at Wicked Games, about the origins of Streamer Wars, why the format seems to resonate with viewers, and what audiences can expect from Battle for Monaco.
Bigwinboard (Daniel): Hi Karl, good to speak to you! I’m very curious about your upcoming Monaco event, so let’s dive straight into it. I watched the Streamer Wars event you hosted in Rome a while back and it genuinely stood out from the usual iGaming content as it felt much more raw and chaotic almost. Now you’re taking things to Monaco on an even bigger scale. Was expanding the concept always part of the plan, or did the Rome event accelerate those ambitions?
Karl (Wicked Games): Rome rewrote the brief for us, but not in the way people might think. The original plan for Streamer Wars was a stand activation at events, onsite entertainment with prizes and punishments, with the online audience participating in the prize draws. The focus was always going to be on fun.
What we didn’t fully appreciate going in was how much the magic lives in the fluidity. Streamer Wars works because it doesn’t feel overproduced, and the second you start piling on rules you stifle the exact thing you’re trying to create. Rome was the first time we ran it at that scale, so a lot of the format evolved live in the room. Each edition we take the lessons learnt and dial it further toward fun.
Monaco honestly came about organically. We’re hosting partners on a trackside yacht during the F1 weekend alongside 20 streamers, and at some point it was just – why not throw in a Streamer Wars event while we’re at it?
Bigwinboard (Daniel): Haha yeah, why not. Monaco during F1 week already feels chaotic before adding 20 streamers, gambling content, and a superyacht into the mix. What can viewers actually expect across those three days in Monaco? Are we talking mostly gambling content, competition, behind-the-scenes streamer chaos, or a bit of everything?
Karl (Wicked Games): The way it’s structured, Streamer Wars runs across the first three days, off the coast of Monaco on the superyacht, which frees up the following three days for the F1 itself and the afterparties.
What can you expect during the competition? As a standard there’s always a Bowl of Punishments the streamers pull challenges out of for each other, €20,000 in prizes up for grabs for the online audience. Gamdom are also bringing a podcast, live table games, the works. So there’s plenty going on around the bracket itself.
Like I said before, the fun is in keeping it raw and letting it flow. We’ve set the table, what actually happens in the room is up to the streamers. We’ll see where it goes from there.
“Monaco during F1 week is basically controlled madness, so trying to improvise your way through it would be suicide.”
Bigwinboard (Daniel): Sounds incredibly exciting! How difficult is it actually to organize something like this during Monaco F1 week? Because from the outside it sounds like one of the most logistically difficult weekends imaginable.
Karl (Wicked Games): Yes, logistically it’s a hard week. No getting around that. Monaco during F1 week is basically controlled madness, so trying to improvise your way through it would be suicide.
But we’re not doing it alone, and that’s the whole game. We’re partnering up with professionals who’ve run F1 events before, so they’re bringing a template they’ve already proven. The groundwork, yacht, hospitality, transitions, the operational backbone, that all sits with people who know exactly what they’re doing in Monaco that week.
With the logistics sorted, we get to focus on what we’re actually there to do: making it a week to remember for our guests, which also includes hosting Streamer Wars as part of the entertainment onboard.
Bigwinboard (Daniel): When choosing the streamer lineup, what matters most to you? Big audiences, strong personalities, chemistry between creators, gambling knowledge, or simply entertainment value?
Karl (Wicked Games): Streamer Wars is built on collaborations – that’s the whole DNA of it. We don’t run it as a solo Wicked thing, at least not yet. We started with Gamdom in Rome and enjoyed it so much that we’re going again in Monaco, and that partnership is what gives the event its backbone. Their streamers already have chemistry with each other, which is the bit you can’t manufacture from scratch.
That said, it won’t always be just Gamdom. Part of the fun is mixing it up. Different circles, different dynamics, more individual streamers thrown into the pot. This year we’ve got the likes of N3on, Bakaprase, and Chips coming in alongside the Gamdom roster, which is exactly the kind of mix that keeps it fun and interesting.
Beyond that, what we look for is personality. Big audiences are nice, gambling knowledge is a given, but the streamers who make Streamer Wars what it is are the ones who’ll roll with whatever the room throws at them.
“We also want Wicked to feel like a brand people can actually engage with, not just a logo sitting behind games.”
Bigwinboard (Daniel): That’s a strong lineup for sure. Where will viewers be able to watch this event?
Karl (Wicked Games): The main stream will run across both Gamdom’s and Wicked Games’ Kick channels throughout 1-3 June. That’s where we’ll be raffling prizes off to the audience too. On top of that, the streamers competing will be co-streaming on their own Kick channels whenever they choose to.
Bigwinboard (Daniel): Honestly a pretty perfect setting for an event like this, can’t wait. I got one last question for you, Karl. Wicked Games has quickly built a reputation for doing things a bit differently compared to a lot of other studios in the space. Looking ahead, where do you see the company heading next after projects like Streamer Wars and Battle for Monaco?
Karl (Wicked Games): So many things at once, but one of the biggest shifts for us is pushing the quality-to-quantity ratio harder with every release. More focus on making games that actually feel distinctive and recognisable as Wicked. From there, it’s about getting quality games out at a steady pace, pushing the creative further each time, and building a clearer Wicked identity across everything we do.
Then there’s the community side, which we’re leaning into heavily. More events, more Streamer Wars, more activations built around entertainment rather than promotion. We also want Wicked to feel like a brand people can actually engage with, not just a logo sitting behind games. That means opening more direct channels with the audience, listening properly to feedback, and building things people genuinely want to see more of.
We’ve barely started pushing this thing yet.
