Evolution Strikes Deal to Acquire Livespins



Evolution Gaming has finalized a deal to take over Livespins Holding Ltd, acquiring all its issued shares. The takeover involves an initial cash payment of 5 million EUR, with additional future payments tied to Livespins’ financial performance in 2026.

The transaction is expected to be completed in the second quarter of 2024, pending the fulfillment of specific prerequisites.

This strategic move aligns with Evolution’s Product Leap initiative, aimed at pushing the envelope in product innovation and delivering unique experiences to consumers. Integrating Livespins into its offerings enhances Evolution’s presence in the online gaming market by introducing a pioneering social live entertainment category.

Livespins will maintain its brand identity within the Evolution Group, joining other renowned brands like Evolution, NetEnt, Red Tiger, Ezugi, Big Time Gaming, Nolimit City, and DigiWheel. This addition introduces a novel interactive player experience to the group’s diverse portfolio.

Specializing in live entertainment, Livespins offers a distinctive gaming model where users can place bets alongside their preferred online casino streamers, engaging in the action rather than merely observing. This model fosters a communal gaming atmosphere, allowing participants to share in the wins of their chosen streamers – if the streamer wins, the viewers/participants do too.

The acquisition positions Livespins as a key player in the gaming industry, enriching the player experience by enabling streamers to access a broader range of games from Evolution’s extensive collection and over 40 other integrated studios.

Evolution’s CEO, Martin Carlesund, expressed excitement over the acquisition, highlighting Livespins’ strong performance and potential to complement Evolution’s existing portfolio. Carlesund emphasized the company’s commitment to adopting innovative technologies that enhance player engagement.

Chief Product Officer of Evolution, Todd Haushalter, remarked on the unique aspect of playing alongside streamers, noting that this integration was part of the company’s strategic vision. Haushalter pointed out the synergy between Livespins’ technological capabilities and Evolution’s vast game library, promising a significant expansion in distribution through the One Stop Shop (OSS) integration. He also mentioned the growing trend of live streaming in online gaming on platforms like Twitch and YouTube, anticipating a positive reception from players.

Chris Scicluna, CEO of Livespins, celebrated the acquisition as a significant achievement for the company, emphasizing the validation it provides for the hard work and innovative vision of the Livespins team. Joining the Evolution Group marks a pivotal moment for Livespins, reflecting its potential to transform the gaming industry.

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